Custom Entry-level TWS ODM Project: 5-Color Series with Dual Electroplating CMF

Can entry-level TWS earbuds deliver premium texture without high mold cost?
This custom ODM project was built on mature public mold, with 2 modified molds to create visual differentiation. We created a full 5-color product series, with exclusive CMF finish, customized Bluetooth name, voice prompt, sound tuning, microphone quality and branded packaging for our audio brand client.
This low-investment solution helps brands launch unique earbuds and stand out in the crowded TWS market.
The Client’s Challenge
The overseas audio brand client planned to launch an entry-level TWS earbud line, but faced several core challenges:
- Generic public-mold TWS products in the market look identical, lacking unique visual identity.
- Limited budget, unwilling to bear the high cost of fully new mold development.
- Wanted a complete branded product experience: exclusive color palette, high-quality surface finish, and premium packaging to boost unboxing experience.
- Required unified brand details, including custom Bluetooth pairing name, brand voice prompts and matched LED lighting.
Our Custom ODM Solution
Exclusive 5-Color Pantone Customization

We developed a complete color series for the brand, including 5 carefully selected tones:
Black · Pantone 439C · Pantone 7632C · Warm Gray 1C · Pantone 4012C.
Each color is matched consistently across the earbud hardware, LED light and packaging design.
Dual Electroplating CMF Surface Treatment

We adopted two different electroplating crafts to build layered premium texture:
✅ Charging case top cover: Matte electroplating, delivering ceramic-like low-key luxury touch with matte finish.
✅ Earbud face frame: Glossy electroplating decorative trim, adding modern fashion sense to the headset.
Full Brand Software Customization
We completed firmware customization to fit the brand identity:
Custom Bluetooth pairing name | Custom brand voice prompts | LED light color coordinated with product tone.
Premium Custom Packaging

The custom blister color box uses 500g coated art paper. We applied hot silver stamping, partial UV printing and matte anti-scratch varnish, bringing outstanding texture and high-end unboxing experience.
Project Outcome & Business Value
- Based on public mold with only 2 modified molds, greatly reducing mold investment and development cycle.
- Distinctive premium appearance, helping the brand separate from mass generic TWS competitors.
- Full brand identity covering hardware, firmware and packaging, one-stop ODM service.
- Cost-effective entry-level TWS product line ready for retail and e-commerce sales.
Start Your Audio ODM Project With Us
We provide custom ODM & white-label audio manufacturing for global electronics brands.
From mold modification, CMF color customization, firmware adjustment to packaging design, we help you build differentiated earbud products within your budget.
